WE ECHO

Kanso Index

Kanso Index

Editorial infrastructure fora research house

ResearchBrand & Publishing2024

IIIntent

Let a small team publish like a large one.

Brand & Publishing — 2024

A publishing system that lets a small team produce like a large one, without losing tone.

IVThe problem

Sharp thinking, invisible presentation.

Kanso Index — Editorial infrastructure for a research house

VInsight

Cadence beats craft when nobody is reading you yet.

VIThe system

One typographic scale, four layout templates, and a written rule for when to break them.

Kanso Index — detail

VIICraft

One typographic scale, four layout templates, a rule for when to break them.

VIIIWhat we made

  • Editorial system

  • Template library

  • Voice guide

IXOutcome

  • 4x publishing cadence
  • Consistent voice across 9 authors

XReflection

Infrastructure is what makes taste repeatable.

Role

Strategy — Design System — Editorial Direction

Made together.Repeated outward.